What is SEO? SEO stands for “Search Engine Optimization.” It’s the process of improving your website to increase its visibility in Google, Microsoft Bing, and other search engines whenever search for:

• Products you sell
• Services you provide
• Information on topics in which you have deep expertise and/or experience.

In your specific case, our goal is to optimize the visibility of the products you sell, which in this context, refers to your book. We understand that delving into the technicalities of SEO can feel overwhelming. It’s natural to have questions and concerns, such as why it’s essential to have SEO implemented on an author’s website and what benefits it holds for you personally. Specifically, you might be wondering if it would increase your book sales.